Category Archives: TBC16

Effective Taxonomies after Migrations & Redesigns

TRACK 2 • Honing the Craft – Monday 14 November 
13:00 – 13:30

Taxonomies are an essential component of most digital migrations and redesigns, but the end result often does not meet expectations. Learn how migrations can be orchestrated to more effectively leverage taxonomy. Hobbs draws upon experience from planning transformations of large government and global sites to information-heavy, medium-sized websites such as research institutions. Hobbs covers examples of using metrics to realign a central taxonomy and techniques to automatically apply a revised taxonomy to existing content, as well as methods of tracking manual progress where automation is not possible.

Presented by: David Hobbs

How Deep Is an Effective Taxonomy?

TRACK 1 • Getting Started: Taxonomy Nuts & Bolts – Monday 14 November 
13:00 – 13:20

How many terms do you need? How many levels should you employ? How many people should you include in the research and development process? Explore interviewing, user testing, corpus analysis, and other methodological considerations with an eye toward limits. Drawing from real-life examples, learn how to effectively gather and prioritize requirements, understand how detailed a taxonomy needs to be given those requirements, and recognize signs of over-engineering.

Presented by: Ben Licciardi

How Many Synonyms Should You Have?

TRACK 1 • Getting Started: Taxonomy Nuts & Bolts – Monday 14 November 
13:20 – 13:45

Synonyms (variants, alternate labels, non-preferred terms) help to gather similar content in a single place and to bring your users to that place. But how many synonyms should a concept (term, topic, category) have? Too many synonyms waste effort and create clutter (mess, disorder, confusion) while too few lead to missed opportunities. So how many are desirable, appropriate, or ideal? The speakers debate the case for creating more or fewer synonyms by using real examples from Cengage Learning taxonomies.

Presented by: Heather Hedden, John Magee

Migrating a Website to Ecommerce & Taxo in Drupal

TRACK 2 • Honing the Craft – Monday 14 November 
13:30 – 14:00

Short shares the experience the Tennessee State Library & Archives had during the past year migrating its HTML platform web content to the Drupal CMS platform. She discusses some of the challenges and lessons learned, including creating taxonomy structures for a site within a site, transforming library and archives content to an e-commerce platform in Drupal, working collaboratively with multiple departments in the state, as well as users and stakeholders to implement a taxonomy, testing, analytics and more.

Presented by: Jessica Short

Taxonomy Quality Assessment: Tools & Techniques

TRACK 2 • Honing the Craft – Monday 14 November 
14:00 – 14:30

This talk addresses two questions: “How can the quality of taxonomies be defined?” and “How can it be measured?” See how quality criteria vary depending on how a taxonomy is applied, such as automatic content classification in ecommerce or a knowledge graph for data integration in enterprises. Distinguish between formal quality, structural properties, content coverage, and network topology. Investigate the advantages of standards-based and machine-processable SKOS taxonomies to be able to measure the quality of taxonomies automatically, as well as several tools and techniques for quality assessment.

Presented by: Andreas Blumauer

A Practical, Sustainable Model for Governance

TRACK 1 • Getting Started: Taxonomy Nuts & Bolts – Monday 14 November 
14:00 – 14:30

A Boston-based financial management company successfully established a culture of proactive stewardship across the firm, transforming governance from crisis management into a core business practice. Learn how you can make governance meaningful to stakeholders, identify and promote the correct investments in taxonomy quality, establish accountability at the correct levels (for business and IT), create a programmatic approach for operationalizing insights, and establish sustainability at the business unit level. Participants have the opportunity to explore numerous artifacts and deliverables that got the job done once and (potentially) forever.

Presented by: Seth Maislin

Knowledge Discovery With Applied Ontologies

TRACK 2 • Honing the Craft – Monday 14 November 
14:30 – 15:00

Successful R&D organizations require a variety of disciplines, expertise and perspectives; each may use different terminology to describe similar or related concepts. Vocabularies from some disciplines are available from external sources, while others are unique to the organization. How does an R&D organization effectively leverage terminology from these multiple sources and apply them to specific business needs or different bodies of content?   Learn how semantic standards such as SKOS, coupled with advanced text analytics, can be used leverage multiple ontologies and facilitate knowledge discovery

Presented by: James Morris

Explaining Taxonomy ROI: Lessons From the JSTOR Thesaurus

TRACK 1 • Getting Started: Taxonomy Nuts & Bolts – Monday 14 November 
14:30 – 15:00

How do you make optimal use of your taxonomy investment? Although the return on investment (ROI) of your taxonomy might be perfectly clear to information workers, the people whose hands are on the checkbook might not be so quick to get it. This presentation touches on advocacy, education, and salesmanship for the people who have to approve the investment in a taxonomy, as well as the steps to take to set up for building and maintaining the taxonomy.

Presented by: Jabin White