Category Archives: TBC Tuesday

KEYNOTE: Hacking KM or How to Innovate!

Tuesday Sessions – Tuesday 15 November 
08:45 – 09:45

Phillips introduces the concept of maneuver strategy that combines speed, agility, and innovation which he believes should be the pinnacle of corporate strategy today. The three maneuver strategies—preemption, dislocation, and disruption—can be used at any level of planning and can definitely help you hack KM! Get insights and ideas from many real-world examples and be prepared to hack or innovate your organization!

Presented by: Jeffrey Phillips

KEYNOTE: Thinking & Searching Outside of the Box

Tuesday Sessions – Tuesday 15 November 
09:45 – 10:00

Our industry helps people to retrieve information by searching, browsing and visualizing the data stored within their content management systems. This endeavour is inherently introspective in so far as it focusses on the close analysis of an enterprise’s internal content. This talk is an exercise in thinking outside of that box. Clarke explores ways in which an enterprise’s internal content can be mined for information, even when the answers don’t always exist within the data we are querying. He discusses the use of natural language processing and semantic query expansion techniques and demonstrates the power of ontologies and machine reasoning to interrogate internal content in new and powerful ways.

Presented by: Dave Clarke, Maish Nichani

Vocab Design: Language Arts for the Lizard Brain

Tuesday Sessions – Tuesday 15 November 
10:45 – 11:15

When designing communication systems for others, we frequently run into wild discrepancies between what we expect our users to understand and what our users actually understand. One culprit of this understanding gap is the set of assumptions our always-on, automatic cognition systems make about what we see, experience, and read. By understanding how these systems work—and what sometimes makes them work against us—we can learn to make smarter recommendations for vocabularies that not only technically “work,” but that also help us better facilitate user, experience, and business goals for our clients.

Presented by: Andy Fitzgerald

Leveraging User Research for Taxonomy Design

Tuesday Sessions – Tuesday 15 November 
11:15 – 11:45

We need to move beyond fundamentally well-informed taxonomies toward taxonomies that are informed by user needs by incorporating user research into taxonomy design. By learning how to do basic, up-to-date research and analyzing it using a rigorous framework, we can confidently gather evidence of user needs and support a fundamental shift from well-informed collections of headings to building taxonomies that reflect the reality of user experience. Learn basic steps for conducting research (including establishing research objectives, determining research questions, and choosing participants), basic steps for rigorous analysis (including clustering methods and developing thesis statements), and examples of using evidence from research to make taxonomy design decisions.

Presented by: Rachel Price, Sarah Barrett

Taxonomy-Driven UX

Tuesday Sessions – Tuesday 15 November 
11:45 – 12:00

Consistency is crucial to a good user experience. Designers go to great lengths to create and test consistent visual designs. The structural design of an information environment, which is of equal importance to a good user experience, is too often ignored. Blumauer presents a “four-layered content architecture” for making sense of any information environment by clearly distinguishing between the content, metadata, and semantic layers and the navigation logic. He discusses several use cases for a taxonomy-driven user experience such as personalization or dynamically created topic pages.

Presented by: Andreas Blumauer

Taxonomists Improving Data Science Effectiveness

Tuesday Sessions – Tuesday 15 November 
12:00 – 12:30

Taxonomists can play a variety of roles, and XO Group collocates taxonomists and data scientists within the same team so that both the human and machine elements of classification work side-by-side. This discussion delves into why taxonomists and data scientists should work together and how taxonomies can integrate and improve the effectiveness of data science solutions.

Presented by: Suzanne Carroll

ZEN & TAXONOMY COMMUNICATION

Tuesday Sessions – Tuesday 15 November 
13:45 – 14:30

The Art of Facilitating & Communicating Taxonomy

Effective taxonomy efforts have a great deal to do with the “softer side” of design. The art of taxonomy design includes communications and facilitation, leveraging an array of approaches. Wahl covers the keys to discussing, communicating, and facilitating taxonomy design efforts. He offers proven approaches and best practices to ensure your taxonomy design efforts engage end users properly and get them invested in the benefits and outcomes of the taxonomy design effort.

Presented by: Zachary R Wahl

Using the Content Model for Communication

How do you take an outdated taxonomy and work with an international group of volunteers to modernize it to support a website redesign? The Information Architecture Institute has the largest listing of IA resources on the internet, but its cumbersome navigational structure and antiquated lexicon detracted from its authority as a curated resource for practitioners. By designing a high-level content model, it developed a metadata strategy to support new site functionality. Most importantly, the content model for facilitated communication and work across multiple groups, living in multiple time zones.

Presented by: Ren Vasey