W2: Inspiring Action With Storytelling

Morning Preconference Workshops – Monday 14 November 
09:00 – 12:00

How do transformational leaders connect and engage with their audiences and inspire enduring enthusiasm for strange new ideas? How can you connect with your stakeholders, colleagues, staff, partners, or funders? Denning explains why traditional approaches to leadership communication don’t work and reveals the hidden patterns that effective leaders use to spark change. He shows how anyone can inspire enduring enthusiasm for a cause, even in skeptical, cynical, or even hostile audiences and provides a comprehensive guide to the nitty-gritty of how to use storytelling to spark enduring enthusiasm for change, one of the hardest parts of KM!